Nutella: US FDA asks for submissions on chocolate spread consumption

How do you eat Nutella? On bread, on ice cream, or straight from the jar? It’s a question that’s getting official attention in the US at the moment, with the country’s Food and Drug Administration (FDA) asking for submissions on how much “nut cocoa-based spreads” people typically eat at a time. Why does it matter? Well, at the moment, Nutella is classed as a dessert topping, with a serving size of two tablespoons. Nutella’s maker, Ferrero, has petitioned the FDA to have it reclassified into the same category as jam and honey — which has a serving size of one tablespoon. Ferrero argues the two-tablespoon serving size makes it difficult for consumers to make fair comparisons between Nutella and other spreads. “An outdated and excessive RACC [fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][reference amount customarily consumed] will make such comparison difficult and even cause confusion among consumers. For example, consumers may incorrectly confuse the serving size on the food label for an amount that is recommended for consumption,” it wrote in its petition. “Consumers may falsely believe they should be applying two tablespoons of Nutella on their bread rather than the one tablespoon that is more ‘customarily consumed’.” Nutella has its origins in the food rationing days in Europe following World War II, marketed as an affordable, nutritious toast topping. It hit the Australian market in 1978 and the US in the 1980s. In Australia, the serving size on Nutella labels is one tablespoon, or 15 grams.

ABC News, 3 November 2016 ; ;[/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]